Thursday Feb 13, 2025

The Chat - Ellza Malok and The Psychology of Marketing

Marketing is No Longer About Just Being Loud—It’s About Being First and Being Right

In today’s digital world, buyers are more informed than ever before. They research, compare, and consult peers long before they even engage with a brand. This shift has completely redefined marketing and sales strategies. On The Chat podcast, we had the pleasure of speaking with Ellza Malok, founder and chair of the Blue Monarch Group (BMG), who shared groundbreaking insights on buyer psychology, the power of speed to lead, and why marketing is shifting from ego-driven to empathy-driven strategies.

From her unique Alice in Wonderland-style curiosity to her experience in psychology-driven marketing, Ellza brings a fascinating perspective on how brands should approach modern marketing, sales, and customer intelligence.

 

https://www.linkedin.com/in/ellzamalok/

https://bluemonarchgroup.com/

https://www.chatmetrics.com/podcast/the-chat-ellza-malok-pt1-the-psychology-of-marketing/

 

 

 

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