{"store":{"baseInfo":{"podcastTitle":"The Chat - Conversations with Marketing and Sales Leaders","slug":"the-chat-zotly","podcastDescription":"Conversations with Marketing and Sales Leaders sharing insights, strategies and actionable tactics to grow your business.\nNo Topic is Off Limits\nAI | Dark Funnel | SEO | PPC | Inbound Funnels| OutBound Funnels | GTM | Leadership","podcastLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/12616229/Zotly_The_Chat_Podcast_Logo9feto.jpg","podcastShareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/image-logo/12616229/Zotly_The_Chat_Podcast_Logo9feto_1200x628.jpg?s=726fbdb3c6052aefa205ecff9e39e225&e=jpg","podcastUrl":"https://the-chat-zotly.podbean.com","podcastCanSearched":true,"feedUrl":"https://feed.podbean.com/the-chat-zotly/feed.xml","theme":"elegant","podcastDeepLink":"https://www.podbean.com/pu/pbblog-72xx6-c08225","removePodbeanBranding":"no","brandingLogo":null,"timeZone":{"timeZoneId":17,"gmtAdjustment":"GMT-04:00","useDaylightTime":1,"value":-4,"text":"(GMT-04:00) Atlantic Time (Canada)","daylightStartTime":"Second Sunday Of March +2 Hours","daylightEndTime":"First Sunday Of November +2 Hours","timezone":"America/Halifax"},"podcastDownloads":null,"totalEpisodes":8,"showComments":true,"iOSAppDownloadLink":null,"customizeCssUrl":null,"androidAppDownloadLink":null,"showPostShare":true,"showLike":true,"author":"Zotly","engagementStatsBaseUrl":null,"shareEmbedLink":"https://admin5.podbean.com/embed.html?id=pbblog-72xx6-c08225-playlist","language":"en","sensitivitySessionExpireTime":3600,"podcastApps":[{"name":"Apple Podcasts","link":"https://podcasts.apple.com/us/podcast/the-chat-conversations-with-marketing-and-sales-leaders/id1778175226","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/apple-podcast.png","title":null},{"name":"Podbean App","link":"https://r4j68.app.goo.gl/?link=https%3A%2F%2Fthe-chat-zotly.podbean.com%3Faction%3DopenPodcast%26podcastId%3Dpbblog12616229%26podcastIdTag%3D72xx6&dfl=https%3A%2F%2Fthe-chat-zotly.podbean.com&utm_campaign=pb_web&utm_source=podbean_web&utm_medium=dlink&imv=670&amv=530&isi=973361050&ibi=com.podbean.app.podcast&ipbi=com.podbean.app.podcast&apn=com.podbean.app.podcast","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/podbean-app.png","title":null},{"name":"PlayerFM","link":"https://player.fm/series/3613554","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/PlayerFM.png","title":null},{"name":"Podchaser","link":"https://www.podchaser.com/podcasts/the-chat-conversations-with-ma-5885450","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/Podchaser.webp","title":null},{"name":"BoomPlay","link":"https://www.boomplaymusic.com/podcasts/114288","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/BoomPlay.png","title":null}],"components":{"base":[{"id":"MainStyle","val":"light"},{"id":"Font","val":"Avenir"},{"id":"SecondaryFont","val":"Avenir"},{"id":"PlayerColor","val":"#8fc31f"},{"id":"PlayerStyle","val":"player1"},{"id":"PlayerWave","val":"show"},{"id":"Favicon","val":null},{"id":"CookiesNotice","val":"hide"},{"id":"CookiesNoticeContent","val":"

Cookies Notice

This website uses cookies to improve your experience while you navigate through the website. By using our website you agree to our use of cookies.

"}],"home-header":[{"id":"HomeHeaderTextColor","val":"#000000"},{"id":"HomeHeaderBackgroundColor","val":"#ffffff"}],"page-header":[{"id":"PageHeaderTextColor","val":"#ffffff"},{"id":"PageHeaderBackgroundColor","val":"#868686"}],"episode-list":[{"id":"EpisodeListType","val":"simple-list"},{"id":"EpisodesPerPage","val":10},{"id":"EpisodeStats","val":"show"}],"navigation":[{"id":"NavigationFontColor","val":"#000000"},{"id":"NavigationBackgroundColor","val":"#e9e9e9"},{"id":"NavigationSearch","val":"show"},{"id":"NavigationLinks","val":[{"id":"Home","type":"Link","value":"/","text":"Home","subitems":[]},{"id":"Subscribe","type":"Link","value":"https://www.podbean.com/site/podcatcher/index/blog/kjaNGrUzvu6l","text":"Subscribe","subitems":[]},{"id":"Profile","type":"Link","value":"https://www.podbean.com/user-wqwGqMIqgu83","text":"Profile","subitems":[]}]}],"footer":[{"id":"FooterType","val":"Footer2"},{"id":"FooterFontColor","val":"#ffffff"},{"id":"FooterBackgroundColor","val":"#000000"},{"id":"FooterCopyright","val":"Copyright {year} All Rights Reserved"},{"id":"SocialMediaLinks","val":{"facebook_username":"","twitter_username":"","instagram_username":"","youtube_username":"","linkedin_username":""}}],"customize-container1":[],"customize-container2":[]},"allLinks":[],"mainStylesDefaultSettings":null,"defaultCustomizeComponents":null,"scripts":[],"metas":null,"appConfig":{"package":"com.podbean.app.podcast","app_store_id":973361050,"app_name":"Podbean","scheme":"podbean"},"customizeCss":null,"canEditCss":null,"enableJsCodeInCustomizeContent":false,"enabledIframeCodeInCustomizeContent":true,"sectionMaxCount":10,"enableEditorLink":true,"enableEditCookiesNotice":true,"siteRedirectToFeed":false,"podcatcherRssUrl":null,"showFeed":true,"showTopBar":true,"enableWebSiteLike":null,"organizationName":null,"organizationPageLink":null},"backToListUrl":"/","tinymceLoaded":false,"listEpisodes":[],"userLikedEpisodes":[],"topBarIframeLoaded":false,"listTotalCount":0,"listTotalPage":0,"listPage":0,"listType":"all","listValue":"","listName":"","pageLoading":false,"apiBaseUrl":"https://the-chat-zotly.podbean.com","apiCommonParams":{"t":"67973a98","clientSignature":"c7ce4c61c24eee6111ac31bf87464dda","u":null,"customizing":null},"apiCommonHeaders":{},"comments":[],"commentsTotalCount":0,"commentsTotalPage":0,"commentsPage":1,"commentEpisodeId":"pb23471047-ju2mw","episode":{"id":"pb23471047","idTag":"ju2mw","title":"The Chat - Content for Marketing P.1 Audience, Personas and Story Telling","logo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog12616229/Content_for_Marketing79dwd_300x300.jpg","shareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/ep-logo/pbblog12616229/Content_for_Marketing79dwd_1200x628.jpg?s=ffee274ae4ad5fb55db7c865b3e71e00&e=jpg","largeLogo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog12616229/Content_for_Marketing79dwd.jpg","previewContent":null,"content":"

Content for Marketing.

This was a long conversation so we broke it up into three parts:

Part 1: Audience, Personas and Story Telling

Part 2: Optimizing for Search Engines

Part 3: Promoting, Monitoring and Multiplying your Content

","publishTimestamp":1736395253,"duration":1077,"mediaUrl":"https://mcdn.podbean.com/mf/web/vyy3dv2nyscnt9s7/The_Chat_-_Content_for_Marketing_P1_Audience_Personas_and_Story_Telling6bxyb.mp4","mediaType":"video/mp4","shareLink":"https://admin5.podbean.com/embed.html?id=pb-ju2mw-16623c7","likedCount":0,"deepLink":"https://www.podbean.com/ew/pb-ju2mw-16623c7","transcriptUrl":null,"permalink":"/e/the-chat-content-for-marketing-p1-audience-personas-and-story-telling/","downloadLink":"https://www.podbean.com/site/EpisodeDownload/PB16623C7JU2MW","fallbackResource":null,"fallbackResourceMimetype":null,"downloadCount":8,"status":"publish","hasMoreContent":false,"chaptersUrl":null},"episodeShareLink":null,"deepLink":"https://www.podbean.com/ew/pb-ju2mw-16623c7","playlist":{"episodes":[],"current":0,"start":0,"stop":0,"playing":true,"playerLoading":true,"playbackRate":1,"playbackRateIndex":1},"toasts":[],"confirm":null,"customizeEditorFormZIndex":999,"lastRequestTime":null,"validateChangesOnBeforeunload":true,"windowWidth":1000,"VITE_FS1_CDN_URL_PREFIX":"https://pbcdn1.podbean.com/fs1","reloadStats":false},"episode":{"id":"pb23471047","idTag":"ju2mw","title":"The Chat - Content for Marketing P.1 Audience, Personas and Story Telling","logo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog12616229/Content_for_Marketing79dwd_300x300.jpg","shareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/ep-logo/pbblog12616229/Content_for_Marketing79dwd_1200x628.jpg?s=ffee274ae4ad5fb55db7c865b3e71e00&e=jpg","largeLogo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog12616229/Content_for_Marketing79dwd.jpg","previewContent":null,"content":"

Content for Marketing.

This was a long conversation so we broke it up into three parts:

Part 1: Audience, Personas and Story Telling

Part 2: Optimizing for Search Engines

Part 3: Promoting, Monitoring and Multiplying your Content

The Chat - Content for Marketing P.1 Audience, Personas and Story Telling

Comments (0)